Media Delivery

Input fields

For further information on a field, click its name in the column to be taken to its definition in the Data Dictionary.

Field	Data Value	Priority
`utc_datetime`	`string`	✅ Required
`impressions`	`integer`	✅ Required
`channel`	`string`
`inventory_id`	`string`	✅ Required
`app_store`	`string`
`gpid`	`string`
`country`	`string`	💡 Recommended
`row_identifier`	`string`
`delivery_platform`	`string`
`region`	`string`
`operating_system`	`string`
`network`	`string`	💡 Recommended for CTV reporting only
`device_type`	`string`	💡 Recommended
`seller_domain`	`string`
`seller_name`	`string`
`transaction_method`	`string`
`client`	`string`
`currency`	`string`
`is_gmp`	`boolean`
`is_app`	`boolean`
`gmp_compensation_rate`	`float`
`brand`	`string`
`deal_id`	`string`	✅ Required if `deal_name` is provided 💡 Recommended for creative emissions reporting and filtering
`deal_name`	`string`	✅ Required if being used by a Publisher or SSP 💡 Recommended for creative emissions reporting and filtering
`advertiser_id`	`string`	✅ Required if `advertiser_name` is provided
`advertiser_name`	`string`	✅ Required if being used by a Brand or Agency
`campaign_group_id`	`string`	✅ Required if `campaign_group_name` is provided
`campaign_group_name`	`string`
`campaign_id`	`string`	✅ Required if `campaign_name` is provided
`campaign_name`	`string`
`insertion_order_id`	`string`	✅ Required if `insertion_order_name` is provided
`insertion_order_name`	`string`
`line_item_id`	`string`	✅ Required if `line_item_name` is provided
`line_item_name`	`string`
`creative_id`	`string`	✅ Required if `creative_name` is provided
`creative_name`	`string`	✅ Required if being used by a Brand or Agency
`creative_group_id`	`string`	✅ Required if `creative_group_name` is provided 💡 Recommended for creative emissions reporting and filtering
`creative_group_name`	`string`	💡 Recommended for creative emissions reporting and filtering
`ad_format`	`string`
`vendor`	`string`
`rendered_width_pixels`	`integer`	💡 Recommended for creative emissions measurement
`rendered_height_pixels`	`integer`	💡 Recommended for creative emissions measurement
`total_image_data_transfer_bytes`	`integer`
`image_sizes_pixels`	`string`	💡 Recommended for creative emissions measurement
`total_audio_data_transfer_bytes`	`integer`
`audio_duration_seconds`	`float`	💡 Recommended for creative emissions measurement
`video_vast_bytes`	`integer`
`total_video_data_transfer_bytes`	`integer`
`video_bitrate_kbps`	`integer`
`video_size_bytes`	`integer`
`video_duration_seconds`	`float`	💡 Recommended for creative emissions measurement
`video_view_time_seconds`	`float`
`video_view_rate`	`float`
`play_duration_seconds`	`float`	💡 Recommended for creative emissions measurement
`time_in_view_seconds`	`float`
`ad_tech_platform_video_player_domain`	`string`
`ad_tech_platform_creative_adserver_domains`	`string`
`clicks`	`integer`
`views`	`integer`
`completions`	`integer`
`completed_views`	`integer`
`average_view_seconds`	`float`
`conversions`	`integer`
`spend`	`float`	✅ Required for clients charged on % of media cost.
`revenue`	`float`
`first_quartile_completions`	`integer`
`midpoints`	`integer`
`progress_events`	`integer`
`skips`	`integer`
`third_quartile_completions`	`integer`
`total_view_seconds`	`float`
`venue_category`	`string`
`media_owner`	`string`	💡 Recommended if `channel` is `dooh`
`plays`	`integer`	✅ Required if `channel` is `linear-tv` 💡 Recommended if `channel` is `dooh`
`tv_distribution_method`	`string`
`unique_reach`	`integer`
`average_frequency`	`float`
`grp`	`float`