Data Dictionary
How to provide data of various types to the Scope3 API
App Store
Supported app stores: apple-app-store, google-play-store, amazon, roku, samsung, lg, vizio, microsoft
Brand
TODO
Channel
Supported channels: display-web, display-app, streaming-video, social, display, mobile
Country
The 2-letter country code (see ISO reference)
Country Group Code
A group of countries. Supported codes: ANZ, EMEA, APAC, EU, or LATAM
Device Type
Supported device types: pc, tablet, phone,tv
Format
Supported formats: image, video, text, dynamic (added Oct 2023)
Network
Supported networks: fixed, mobile
Operating System
OS of consumer device. For example ios.
Organization (Seller, Buyer)
An organization is a company in the media and ad tech ecosystem. Examples: Hearst or The Trade Desk. We reference organizations through their canonical domain name. For instance, hearst.com or thetradedesk.com. We often refer to organizations based on their role in a transaction, for instance, as the seller or the buyer.
Region
TODO
Transaction Method
TODO
Transaction Type and Identifier
Data uploaded to Scope3 may describe a variety of media transactions: a campaign, a line item, a deal, or an insertion order, referenced by transaction_type field. The identifier of the transaction goes into the transaction_identifier field.
As an example, to upload data about Deal ID "big_campaign_aug_promo_21", you would pass:
{"transaction_type": "DEAL", "transaction_identifier": "big_campaign_aug_promo_21"}
Updated about 1 year ago