Changelog

This release includes support for managing deals using the API; enables digital audio in closed beta; adds a direct upload mechanism for GMP data; and has various bug fixes.

The June emissions model has no structural changes. Streaming Video is now in GA and available to all Scope3 customers.

The Snowflake integration is now in synch with the campaign calculation API with the same field names and output.

The May emissions model now includes broader access to streaming video measurement; introducing social measurement; customization for various ad stack and publisher configurations.

New Planning API to support media planning, carbon calculators, and ad server reporting. Also redesigned the API for supply graph reporting, deprecating the supply directness field.

The April emissions model incorporates hints from ads.txt files for channel and geo; connects sustainability data from the GitHub repository to the API; and models emissions at the publisher and ad tech platform level for ad server reporting use cases.

This release includes seller-specific emissions models and multiple improvements to supply graph accuracy (ad block and syndication detection, masked domain adjustments, sellers.json updates, EMX removal). The overall impact of these updates is a decline in modeled emissions for most properties.

This release models emissions by seller and buying method for more visibility into supply path; provides a flexible inventory field to accept either domain or app ID; splits out consumer device emissions; and sets up streaming video for wide release in the coming months.

The February 2023 dataset increases coverage for websites that do not sell programmatically or have multiple domain names, includes mobile apps for all customers, and improves accuracy for Google Open Bidding.