With this update we move away from our proprietary estimates of the carbon footprint of each component of the advertising supply chain and instead use open source methodology. We also switch to ads.txt and app-ads.txt as the primary source for mapping the programmatic supply chain. Finally, our overall boundary assumption is changing from "media production and distribution" to just "media distribution" to enable a more consistent comparison across media owners, publishers, and channels.
API version 1.1 adds support for device and network type to support the January 2023 Dataset. Version 1.1 also lays the groundwork to add new channels, likely in the February 2023 dataset release.
Changes allow Scope3 to easily collect data on a daily level instead of just by month and year and to dive more granularly into site and domain reporting. This lays the groundwork for supporting mobile apps and other channels.
Previously we have been suggesting future product and API proposals for feedback next to the live API documentation. This has caused confusion with our users, so we have decided to remove them from the primary docs site. We are exploring other mediums to ask for feedback on proposals.
